
Post which, Manoj Bajpayee's tweet asked the actor to report to duty, which is when Sidharth posted the first look of Aiyaary. His fans went berserk over this stint and kept asking him to come back on the networking site. Sidharth Malhotra suddenly decided to quit social media and tweeted "I m done".

Not just that, for Jism 2, Sunny's lingerie was put up for auction, along with the clothes of other actors from the movie. Many auto-rickshaws were used to promote the movie and it read Ragini Ka MMS Dekha Kya? to create a buzz around it. For Happy New Year, the cast literally participated in a world tour, which went on for about a month.Īnother strange stint was when Sunny Leone was promoting her movie, Ragini MMS 2.

When it comes to promoting his films, SRK never lags behind and is always bang on, when it comes to drawing up his marketing strategies. As a marketing strategy, they took a road trip from Mumbai to Delhi and promoted their movie throughout the trip. The actress took to social media and posted an invitation card of her wedding, but fans later realised that it was just a strategy to promote her movie.īecause Zindagi Na Milegi Dobara was all about travel goals, the whole cast of the movie was so inspired by the theme that they replicated the essence of the film i.e. One of the most dramatic promotions ever done on the internet where the whole world went into a frenzy was Alia Bhatt's marketing gimmick for 2 States. Many actors from Bollywood dropped hints about Aamir's whereabouts, so people could identify him in a commoner's avatar.ĭuring the promotion of Raaz 3, Bipasha Basu was seen making full use of the common superstition, involving lemons and chillies and was distributing it as a marketing gimmick. But as it turned out, he disguised in different avatars and was touring small cities, as a part of the marketing strategy. Besides that, during the promotion of his movie 3 Idiots, he allegedly went missing for two weeks. The actor was seen shaving people's heads, whosoever wanted to get the same style he had in the movie. Aamir KhanĮven though Aamir Khan does not hold a marketing degree, the actor knows how to garner attention while promoting his films - for example, the time when he was promoting Ghajini. Let's take a look at a few such stints that left us questioning the logic behind them.

However, sometimes actors go a little too far to promote their films and come up with strategies that are extremely bizarre. Before a movie release, several actors come up with pre-eminent promotional strategies, leaving no stone unturned to create a buzz around their upcoming movie.
